Tag: LinkedIn
Video Emerges as a Key Driver in B2B Influence
In the evolving landscape of B2B marketing, video has emerged as a crucial tool for influencing buying decisions.
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LinkedIn Expands Advertising Capabilities to Engage and Influence B2B Buyers
LinkedIn introduced new advertising features to help marketers connect more effectively with their audiences.
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LinkedIn Introduces New AI Capabilities in Sales Navigator to Drive Growth
LinkedIn unveiled a new set of AI features in its Sales Navigator tool to help sales professionals boost productivity.
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LinkedIn to Spotlight B2B Marketing at Cannes Lions 2024
At the Cannes Lions International Festival of Creativity 2024, from June 17 to 21, LinkedIn will...
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LinkedIn Rolls Out New AI Features for Professionals and Employers
LinkedIn has announced the launch of new AI-powered features for professionals and employers.
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LinkedIn Introduces New Tools for B2B Marketers
LinkedIn has announced new offerings to help B2B marketers build “collective confidence”.
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RevSure Joins LinkedIn Marketing Partner Program as Certified Attribution Solution
RevSure, a full-funnel attribution solution for B2B marketing teams, announced its integration with LinkedIn Marketing Solutions.
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LinkedIn Adopts C2PA Standard for Content Authenticity
LinkedIn has announced the integration of the C2PA technology into its platform.
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LinkedIn Introduces CTV and Live Event Ads to Empower B2B Marketers
LinkedIn is rolling out new ad solutions aimed at assisting B2B marketers in connecting with decision makers.
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LinkedIn’s Premium Subscription Revenue Reaches $1.7 Billion with AI Features
LinkedIn has announced a significant milestone in its Premium subscription business.
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LinkedIn Launches Deep Sales: The B2B Sales Playbook for 2024
LinkedIn has introduced its latest offering, the ‘Deep Sales: The B2B Sales Playbook to Boost Revenue in 2024’.
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LinkedIn Secures Legal Victory Against Inauthentic Engagement
LinkedIn recently emerged victorious in a lawsuit against inauthentic engagement.
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B2B Marketing Books
Get the latest ideas and learning with these B2B marketing books.