Tag: Digital Marketing
Digital Marketing Agency CCO Wins Top Honour at National Business Women’s Awards
The Chief Commercial Officer at Aqueous Digital was awarded gold at the National Business Women’s Awards 2024.
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A Free Guide to Digital Marketing for SaaS and B2B Tech Companies
Emerald Strategic Marketing released a guide to help tech companies refine their digital marketing strategies.
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SEO Strategies: 79% of Businesses Now Take a Holistic Approach to Google and AI Search
A new report examines how businesses are evolving their SEO strategies to improve search engine rankings.
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Industry Predictions: How Will Digital Marketing Evolve in 2025?
Digital marketing has undergone yet another year of transformation in 2024. But what awaits us in 2025?
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Mobile Marketing Market to Reach $57.85 Billion by 2030, Reports Allied Market Research
A new report from Allied Market Research projects significant growth for the global mobile marketing market.
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AI and Google: Transformations in Advertising and the Coupon Industry
The ongoing antitrust trial against Google highlights the role of artificial intelligence in advertising technology.
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Anteriad Releases 2024 B2B Marketing Outlook for APAC: Data Confidence and Tech Integration Crucial for Growth
Anteriad has published its “2024 B2B Marketing Outlook for APAC: The Data Confidence Divide” report.
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New Data Reveals 75% of Marketers Dismiss Agencies for Poor Reporting
Three-quarters of UK marketers have terminated or considered terminating their partnerships for poor reporting.
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Survey Reveals Digital Advertising Dominance in Marketing Budgets
A recent survey by GoodFirms reveals a strong shift towards digital advertising in business marketing strategies.
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Research Reveals Impact of Icon Design on App Success
Recent research has uncovered the significant influence that icon design can have on app performance.
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How Insurance Companies Can Take Advantage of Digital Marketing to Meet the Changing Expectations of Policyholders
In the rapidly evolving landscape of insurance, digital marketing has become a pivotal tool for engaging with policyholders.
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Quantity Versus Quality in Digital PR Links: Insights from Gareth Hoyle
Marketers and Digital PR professionals often debate the importance of link quality versus link quantity…
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B2B Marketing Books
Get the latest ideas and learning with these B2B marketing books.