Tag: Digital Marketing
New Data Reveals 75% of Marketers Dismiss Agencies for Poor Reporting
Three-quarters of UK marketers have terminated or considered terminating their partnerships for poor reporting.
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Survey Reveals Digital Advertising Dominance in Marketing Budgets
A recent survey by GoodFirms reveals a strong shift towards digital advertising in business marketing strategies.
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Research Reveals Impact of Icon Design on App Success
Recent research has uncovered the significant influence that icon design can have on app performance.
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How Insurance Companies Can Take Advantage of Digital Marketing to Meet the Changing Expectations of Policyholders
In the rapidly evolving landscape of insurance, digital marketing has become a pivotal tool for engaging with policyholders.
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Quantity Versus Quality in Digital PR Links: Insights from Gareth Hoyle
Marketers and Digital PR professionals often debate the importance of link quality versus link quantity…
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Staying Ahead of the Curve: Emerging Trends and Innovations in Paid Social Strategies
The ability to anticipate and adapt to emerging trends is essential to maintain a competitive edge.
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Digital Is Shaping the Future of Insurance Marketing – Here’s How To Avoid Being Left Behind
Industries have to constantly evolve to adapt; one sector feeling this transformation profoundly is the insurance industry.
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Marketers Face Challenges Following Cookie Policy Update
Google’s recent decision to discontinue the use of third-party cookies has sparked concerns among marketers.
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Forrit Report: 87% of Business Leaders Warn of Internet Chaos Stunting Metaverse and Web 3.0
Most senior marketers and tech leaders fear the current state of the internet will impede the evolution of Web 3.0.
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Key Considerations When Building a Multilingual Search Strategy
Multilingual digital marketing has become essential for brands with ambitions to create a global presence.
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Global B2B Data Sharing Market Poised for Growth
A recent study on the Global B2B Data Sharing Market sheds light on market trends, size, and forecasts up to 2030.
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The top marketing trends all business leaders need to look out for in 2024
In today’s fast-moving digital world, it’s more important than ever for businesses to stay ahead of the game.
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B2B Marketing Books
Get the latest ideas and learning with these B2B marketing books.