Category: Industry Insights
LinkedIn appoints Jessica Jensen as first chief marketing and strategy officer
Jensen will oversee global marketing and strategy to drive growth and innovation.
Read More
Decision Counsel names new president and executive strategist
Decision Counsel has brought in two new names to drive growth and enhance client-focused marketing strategies.
Read More
Networking drives purpose of B2B events, survey finds
A report examines B2B event management, highlighting the top objectives, best practices and emerging trends.
Read More
The Bigger Boat expands team and leadership
Integrated marketing agency The Bigger Boat has announced the addition of three new team members.
Read More
Beamery welcomes Erinn Tarpey as chief marketing officer
Beamery has announced the appointment of Erinn Tarpey as its first Chief Marketing Officer (CMO).
Read More
AI missteps, trust erosion, and redefining growth in 2025
Dr Pardis Shafafi offers insights into what 2025 might hold for businesses, technology, and societal dynamics.
Read More
Tech Trailblazers Awards 2024 recognise leading B2B startups
The Tech Trailblazers Awards, a globally recognised platform for the B2B technology startup...
Read More
Brandnation Transitions to Employee Ownership
Creative communications agency Brandnation has transitioned to employee ownership.
Read More
AI Training Dataset Market Expected to Hit $9.58 Billion by 2029
The global AI training dataset market is projected to grow at a compound annual growth rate (CAGR) of 27.7%.
Read More
CIM and NIMN Announce Partnership to Advance Marketing Profession
The Chartered Institute of Marketing and the National Institute of Marketing Nigeria have unveiled a partnership.
Read More
Outdated CMS Systems Create Challenges for Major Brands During Key Holiday Period
A recent survey from enterprise tech provider Storyblok highlights significant frustrations among IT and marketing leaders.
Read More
AI Unlimited Enters B2B Market with Acquisition of Resolve Debt Platform
AI Unlimited Group Inc. has announced its acquisition of Resolve Debt, a platform specialising in AI-driven debt collection.
Read More
B2B Marketing Books
Get the latest ideas and learning with these B2B marketing books.