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Tools, software and services

Tools, software and services

LaunchMyStore Aims to Revolutionise E-commerce with 60-Second Store Creation

LaunchMyStore: Tradefusion's SaaS transforms e-commerce with fast, easy online store setup for B2B and D2C in just 30 seconds.
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B2B marketing news

London-Based Fintech Kriya Secures £50 Million Funding to Expand Embedded B2B Payments

B2B payments fintech Kriya has successfully secured a new £50 million debt facility.
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Tools, software and services

Hookle AIDE: AI Assistant for Small Business Social Media Marketing

'Hookle AIDE' is an autonomous post generation assistant for social media marketing for small businesses.
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Tools, software and services

Machine Learning Market Set to Reach USD 472.25 Billion by 2030

The Machine Learning Market is poised for growth, with a projected valuation of USD 472.25 billion by 2030.
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Tools, software and services

Synthetic Data Generation Market Poised for Exponential Growth

The Synthetic Data Generation Market is on a trajectory of substantial growth globally.
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Tools, software and services

TrustistTransfer Expands Payment Options with Apple Pay and Google Pay Integration

TrustistTransfer integrates Apple Pay and Google Pay into its mobile payments platform.
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Tools, software and services

Cynozure Unveils AI Springboard: A Comprehensive Suite to Harness AI Opportunities

Cynozure introduces AI Springboard, a suite of services crafted to guide organisations implementing AI.
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Tools, software and services

Google Cloud Unveils Cutting-Edge AI Technologies to Transform Retail Operations

Google Cloud introduces a suite of AI technologies designed to reshape the retail industry.
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Tools, software and services

Aptia Launches as Global Specialist in Pensions and Health Administration

Aptia, a specialist in pensions, health, and benefits administration, has officially announced its launch.
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Tools, software and services

Intel and DigitalBridge Launch Articul8 AI for Enterprises

Articul8 is a new entity providing enterprise customers with a GenAI software platform.
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Tools, software and services

Revolutionizing Business Efficiency: OpenAI Unveils ChatGPT Team and GPT Store

Explore OpenAI's new ChatGPT Team and GPT Store, revolutionizing team collaboration and efficiency with AI. Learn how these tools can transform your business operations.
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Tools, software and services

LoopMe’s AI Breakthrough: Securing Two Patents in Intelligent Advertising Marketplace

Explore LoopMe's innovative AI patents transforming programmatic advertising, enhancing bid efficiency and promoting sustainable practices.
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Thought leadership

Features

Should content teams report into marketing or sales?

It sounds like a simple org chart question. But in practice, it cuts to the heart of one of the biggest tensions in B2B growth today: what exactly is content for?
Features

Why most B2B content fails to convert

Despite a proliferation of whitepapers, blog posts, gated ebooks and branded reports, many B2B marketers are still struggling to turn engagement into meaningful pipeline.
Features

9 traits of high-converting B2B content

While “content that converts” is the goal for nearly every marketing team, far fewer can actually define what it looks like.
Features

The rise of expert-led content: Why authenticity outperforms polish in B2B

Whether it’s founders, consultants, sales leaders or product owners, the voices buyers are listening to, and trusting, are those of real people with subject matter credibility.
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Guides

Features

How to build a full-funnel B2B lead generation strategy

In 2025, marketers must engage prospects across a longer, self-directed buyer’s journey, providing the right content and touchpoints from the first hint of interest all the way to conversion.
Features

How to convert anonymous website traffic into B2B leads

By using the right tactics, you can identify who’s visiting, understand their interests, and convert more of them into qualified leads.
Features

How to future-proof your martech stack for evolving B2B needs

This guide outlines five key steps to achieve a future-proof B2B martech stack, each with practical actions to help you plan and execute with confidence.
Features

How to build an AI-powered MarTech stack

94% of marketers say AI positively impacted revenue in 2024, and 95% plan to increase AI spend in 2025.

Reviews

Features

Best content marketing and thought leadership tools in 2025

In the UK’s 2025 B2B marketing landscape, content marketing...
Features

Best ABM & lead generation platforms for B2B marketers in 2025

Explore a comparative review of five top platforms shaping ABM and B2B lead generation in the UK: Terminus, Demandbase, Cognism, Apollo, and 6sense
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What really works in B2B video ads?

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B2B marketing news

What really works in B2B video ads?

LinkedIn has published new research revealing what makes B2B...
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B2B marketing news

Markifact unveils no-code AI platform for marketing automation

Since its beta release, over 1,000 marketers have adopted the tool to automate tasks such as generating Google Ads slide decks and producing Meta ad creatives.
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Sales, marketing & business skills courses and training
Find your perfect course

Learning Room LogoWhether you want to learn how to use LinkedIn, X or Facebook for marketing, or need to brush up on business skills like leadership, presentation skills or managing meetings, you will find something to enhance your professional skills with these on-demand courses.

Book for yourself or your whole team. Save with bundles,
bulk discounts and regular subscriptions.

Courses are provided by our training partner, Learning Room.

Find out more here.

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