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Tools, software and services

Tools, software and services

Canva Integrates Music Library Featuring Top Artists

Explore Canva's latest feature: a music library with top tracks for enhancing your marketing designs and videos. Elevate your content creation now.
The Editor -
Tools, software and services

Sabio Group Unveils New Salesforce Practice to Strengthen Customer Experience Solutions

Sabio Group's new Salesforce Practice – a game-changer in customer experience and digital transformation.
The Editor -
Tools, software and services

Jugo Introduces Jugo spaces: A New Era for Virtual Business Interactions

Explore how Jugo spaces is revolutionizing virtual meetings with immersive technology for impactful business communication.
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Tools, software and services

Introducing MyTelescope AI: Revolutionising Business Forecasting with Advanced Market Predictive Analytics

Explore MyTelescope AI's market forecasting revolution with proven accuracy and strategic insights for businesses. Dive into the future of market intelligence.
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Tools, software and services

Drovo Secures £3m Funding to Enhance Digital Vehicle Topper Advertising in London

Drovo's £3m funding set to revolutionise UK's transit advertising. Learn more.
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Tools, software and services

Amazon Ads Unveils AI-Powered Image Generation and Enhanced Ad Tech Capabilities

Discover Amazon Ads' latest AI-powered capabilities and their potential impact on the B2B marketing landscape.
The Editor -
Tools, software and services

Google Adapts Sales Strategies to Focus on B2B Marketing

Unveiling Google's new sales approach and the rise of Performance Max in B2B marketing.
The Editor -
Tools, software and services

Yelp Utilises Neural Networks to Enhance User Experience and Business Value

Yelp's latest AI advancements: From improved search results to optimised ad matching. Discover the future of B2B marketing.
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Tools, software and services

SurveyMonkey Unveils “SurveyMonkey Forms”

Unveiling SurveyMonkey Forms: The future of efficient online form creation. Explore now.
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Tools, software and services

LottieFiles Partners with Canva to Introduce Motion Design Integration

LottieFiles teams up with Canva, unlocking a new realm of motion design. Explore the groundbreaking integration now!
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Tools, software and services

Google Expands Passkeys for a Simplified Sign-in Experience for Users

Google expands use of passkeys: the future of secure and simplified online sign-ins. Say goodbye to complex passwords!
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Tools, software and services

Asana Unveils Advanced AI Capabilities to Enhance Work Management Across Enterprises

Unlock smarter enterprise management with Asana's new AI capabilities. Enhance clarity, impact, and scalability across your organisation today.
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Thought leadership

Features

Is it time to retire MQLs?

The traditional MQL model is being overtaken by more dynamic, intent-driven alternatives that better reflect real-world behaviour and sales readiness.
Features

Why sales-marketing alignment is the key to modern lead gen

The most effective organisations no longer see alignment as a goal - they see it as the default.
Features

Refining ABM tactics: What high-growth B2B brands are doing differently in 2025

As ABM has moved from novelty to necessity, simply "doing ABM" isn’t enough. The question now is: what separates the top performers from the rest?
Features

The overlooked power of micro-personalisation in ABM campaigns

This strategy takes targeting beyond the company level and drills down into individual job titles, pain points, and business contexts.
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Guides

Features

How to convert anonymous website traffic into B2B leads

By using the right tactics, you can identify who’s visiting, understand their interests, and convert more of them into qualified leads.
Features

How to future-proof your martech stack for evolving B2B needs

This guide outlines five key steps to achieve a future-proof B2B martech stack, each with practical actions to help you plan and execute with confidence.
Features

How to build an AI-powered MarTech stack

94% of marketers say AI positively impacted revenue in 2024, and 95% plan to increase AI spend in 2025.
Features

How to craft a compelling brand narrative that engages B2B buyers

Crafting a brand narrative is no longer a “nice-to-have” in B2B marketing - it’s mission-critical.

Reviews

Features

Best ABM & lead generation platforms for B2B marketers in 2025

Explore a comparative review of five top platforms shaping ABM and B2B lead generation in the UK: Terminus, Demandbase, Cognism, Apollo, and 6sense
Features

The top AI-powered MarTech solutions for B2B marketers in 2025

With so many platforms touting AI capabilities, it’s hard to know which are genuinely moving the needle for B2B teams.
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Features

Why sales-marketing alignment is the key to modern lead gen

The most effective organisations no longer see alignment as a goal - they see it as the default.
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B2B marketing news

Galaxi celebrates fourth anniversary following rapid B2B expansion

Launched as a boutique agency representing international travel brands in the UK and Ireland, Galaxi has quickly evolved into a prominent player in B2B marketing and events for the travel sector.
The Editor -
B2B marketing news

LinkedIn expands video ad capabilities with First Impression and CTV Select

LinkedIn has rolled out a suite of new video advertising tools designed to give B2B marketers greater visibility and creative control as video continues to grow in popularity on the platform.
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Sales, marketing & business skills courses and training
Find your perfect course

Learning Room LogoWhether you want to learn how to use LinkedIn, X or Facebook for marketing, or need to brush up on business skills like leadership, presentation skills or managing meetings, you will find something to enhance your professional skills with these on-demand courses.

Book for yourself or your whole team. Save with bundles,
bulk discounts and regular subscriptions.

Courses are provided by our training partner, Learning Room.

Find out more here.

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