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Tag:Social Media

Tools, software and services

Exploring TikTok’s 2024 Trends: Navigating Creative Bravery and Emerging Marketing Strategies

Explore TikTok's 2024 marketing trends: Creative Bravery, new storytelling, and trust-building. Gain insights in our comprehensive analysis.
The Editor -
Tools, software and services

Embracing AI in Social Media: Hookle’s Revolutionary Approach

Explore Hookle's AI revolution in social media for small businesses – a game-changer in digital marketing efficiency.
The Editor -
Marketing strategies

Hootsuite’s 2024 Report: Navigating Social Media Marketing Challenges

Dive into Hootsuite's 2024 Social Trends Report for crucial insights into social media marketing's future. Stay informed and ahead in the digital marketing game.
The Editor -
Marketing strategies

New Research Highlights the Impact of Dark Social on Customer Acquisition Costs

Discover the unseen influence of Dark Social on marketing costs and strategies in our latest analysis, essential for B2B marketers.
The Editor -
Marketing strategies

Hootsuite Unveils Innovative B2B Marketing Campaign

Hootsuite's fresh B2B campaign: Bridging creativity with functionality. Explore their unique approach to social media management.
The Editor -
Thought leadership

Paid social strategies that will build your B2B audience

Maximise lead generation and conversions with proven B2B paid social strategies. Learn the essentials in this comprehensive guide.
Sam Martin-Ross -
Industry updates

Major Transformation Underway in B2B Marketing, New Industry Report Reveals

A new report from Winterberry Group reveals major transformations underway in B2B marketing. Factors like digital-native buyers, AI content creation, data privacy regulations, and omnichannel imperatives are driving rapid change. Learn key trends shaping the future of B2B marketing strategy and execution.
The Editor -
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Latest news

B2B marketing news

What really works in B2B video ads?

LinkedIn has published new research revealing what makes B2B video ads truly perform – and it’s not expensive visuals...
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B2B marketing news

Annual plans are dead: Forrester urges B2B marketers to embrace real-time leadership

B2B marketers clinging to traditional annual planning cycles are being left behind as geopolitical upheaval, economic instability and rapidly...
B2B marketing news

Zynova launches hybrid marketing service for local providers

Tech and marketing firm Zynova has launched a new fully integrated marketing solution aimed at helping small service-based businesses...

Must read

Features

9 common B2B event marketing mistakes – and how to avoid them

With September’s trade show season just around the corner, B2B marketers are deep in planning mode.
Features

Best tools for B2B event marketers: From booth planning to lead capture

In the UK’s 2025 B2B marketing landscape, in-person events...

Sales, marketing & business skills courses and training
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