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Tag:Social Media

Tools, software and services

Artificial Intelligence in Social Media Market Booms

The global market for Artificial Intelligence (AI) in social media is on an upward trajectory, a new report shows.
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Regulation and compliance

EU Launches Probes into Apple, Google, and Meta for Potential Breaches of Digital Markets Act

The EU has initiated investigations into tech giants Apple, Google, and Meta Platforms.
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Marketing strategies

Goodbye to Marketing Agencies? Hookle Bets on AI to ‘Democratise Social Media Marketing’

Hookle introduces an enhanced AI-powered social media marketing tool designed for small businesses.
The Editor -
Regulation and compliance

LinkedIn Adapts to EU Digital Markets Act: Changes in Store for EEA and Switzerland Members

LinkedIn is gearing up for changes to its services in response to the European Union Digital Markets Act.
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Tools, software and services

Hookle AIDE: AI Assistant for Small Business Social Media Marketing

'Hookle AIDE' is an autonomous post generation assistant for social media marketing for small businesses.
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B2B marketing news

Gemma Newton Joins SocialChain as Client Services Director

SocialChain has welcomed Gemma Newton as its new Client Services Director.
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Regulation and compliance

LinkedIn Secures Legal Victory Against Inauthentic Engagement

LinkedIn recently emerged victorious in a lawsuit against inauthentic engagement.
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Marketing strategies

2024: The End of Greenwashing in Business and Marketing?

Discover key business and marketing trends for 2024, including the decline of greenwashing, the evolution of AI, and major shifts in social media engagement.
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Latest news

B2B marketing news

What really works in B2B video ads?

LinkedIn has published new research revealing what makes B2B video ads truly perform – and it’s not expensive visuals...
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B2B marketing news

Annual plans are dead: Forrester urges B2B marketers to embrace real-time leadership

B2B marketers clinging to traditional annual planning cycles are being left behind as geopolitical upheaval, economic instability and rapidly...
B2B marketing news

Zynova launches hybrid marketing service for local providers

Tech and marketing firm Zynova has launched a new fully integrated marketing solution aimed at helping small service-based businesses...

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Features

9 common B2B event marketing mistakes – and how to avoid them

With September’s trade show season just around the corner, B2B marketers are deep in planning mode.
Features

Best tools for B2B event marketers: From booth planning to lead capture

In the UK’s 2025 B2B marketing landscape, in-person events...

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