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The Editor

http://theb2bmarketer.pro/
The B2B Marketer is the online destination for B2B marketing professionals seeking valuable insights, trends, and resources to drive their marketing strategies and achieve business success.
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Industry updates

MARCO Announces the Second Edition of the Country Brand Awards

Uncover the 2024 Country Brand Awards by MARCO: Recognizing global leaders in business and tourism branding. Dive into the insightful details now.
The Editor -
Tools, software and services

Exploring TikTok’s 2024 Trends: Navigating Creative Bravery and Emerging Marketing Strategies

Explore TikTok's 2024 marketing trends: Creative Bravery, new storytelling, and trust-building. Gain insights in our comprehensive analysis.
The Editor -
Industry updates

Integrating Marketing and Communications: Insights from Muck Rack’s 2024 Leadership Survey

Explore key B2B marketing and communications trends from Muck Rack's 2024 survey, highlighting evolving leadership roles and strategies.
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Industry updates

GOA Marketing Welcomes Industry Leader Andy Stevens as Executive Chairman

Explore the impact of Andy Stevens joining GOA Marketing as Executive Chairman, shaping the future of B2B marketing.
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Regulation and compliance

FTC Ruling on Meta: Implications for Marketing Professionals

Discover how the FTC's ruling against Meta redefines marketing strategies with a focus on privacy, ethics, and compliance in the digital marketing landscape.
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Industry updates

Captify Bolsters Leadership Team with Key Appointments in North America and Marketing Divisions

Explore Captify's strategic leadership changes set to innovate B2B marketing and digital advertising.
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Industry updates

Cause UK Attains Prestigious B Corp Certification

Explore Cause UK's journey to B Corp excellence, a testament to their commitment to social responsibility and environmental stewardship
The Editor -
Tools, software and services

Embracing AI in Social Media: Hookle’s Revolutionary Approach

Explore Hookle's AI revolution in social media for small businesses – a game-changer in digital marketing efficiency.
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Must read

Features

9 common B2B event marketing mistakes – and how to avoid them

With September’s trade show season just around the corner, B2B marketers are deep in planning mode.
Features

Best tools for B2B event marketers: From booth planning to lead capture

In the UK’s 2025 B2B marketing landscape, in-person events...
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