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Tag:Mergers and Acquisitions

Eskimoz Expands European Footprint with Acquisition of Semtrix, German SEO and PPC Leaders

Eskimoz has taken another step in its European expansion by acquiring German agency Semtrix.

Plus 1 Communications and Everymedia Forge Global Alliance for Expanded Communications Reach

Plus 1 Communications has joined forces with Everymedia Technologies Pvt. Ltd. to create new global partnering opportunities.

Publicis Groupe EMEA Elevates B2B Presence with Launch of Publicis Pro

Publicis Groupe EMEA takes a leap into the dynamic B2B landscape with the introduction of Publicis Pro.

Salesloft Strengthens AI-Powered Revenue Orchestration Platform with Drift Acquisition

Salesloft has announced its acquisition of Drift, a prominent buyer experience and Conversational AI company.

Havas Expands B2B Portfolio with Acquisition of Ledger Bennett

Global marketing and communications giant Havas acquires UK-based B2B marketing agency Ledger Bennett.

PMG Expands European Presence with Strategic Acquisition of UK’s RocketMill

Explore PMG's strategic move into Europe with the acquisition of UK's RocketMill, transforming the digital marketing industry.

MiQ Enhances Digital Advertising Sphere with Strategic Acquisition of Grasp

Explore MiQ's strategic acquisition of Grasp, revolutionizing digital advertising with cutting-edge media governance technology.

Latest news

Should content teams report into marketing or sales?

It sounds like a simple org chart question. But in practice, it cuts to the heart of one of the biggest tensions in B2B growth today: what exactly is content for?
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How to build a B2B content strategy that drives measurable results

B2B content strategy isn’t just about brand awareness – it must tangibly support your business goals. A strategic content...

B2B marketing leaders overhaul strategy amid economic pressure and AI transformation

A sweeping 96% of B2B marketing leaders are adjusting their company strategies in response to economic uncertainty, rapid AI...

Must read

Should content teams report into marketing or sales?

It sounds like a simple org chart question. But in practice, it cuts to the heart of one of the biggest tensions in B2B growth today: what exactly is content for?

How to build a B2B content strategy that drives measurable results

B2B content strategy isn’t just about brand awareness –...