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Tag:Digital Marketing

Thought leadership

Emerging trends and innovations in paid social strategies

The ability to anticipate and adapt to emerging trends is essential to maintain a competitive edge.
Rob Hughes -
Thought leadership

Digital is shaping the future of insurance marketing – here’s how to avoid being left behind

Industries have to constantly evolve to adapt; one sector feeling this transformation profoundly is the insurance industry.
Michael Ryan -
Regulation and compliance

Marketers Face Challenges Following Cookie Policy Update

Google's recent decision to discontinue the use of third-party cookies has sparked concerns among marketers.
The Editor -
Tools, software and services

Forrit Report: 87% of Business Leaders Warn of Internet Chaos Stunting Metaverse and Web 3.0

Most senior marketers and tech leaders fear the current state of the internet will impede the evolution of Web 3.0.
The Editor -
Thought leadership

Key considerations when building a multilingual search strategy

Multilingual digital marketing has become essential for brands with ambitions to create a global presence.
Sam Martin-Ross -
Industry updates

Global B2B Data Sharing Market Poised for Growth

A recent study on the Global B2B Data Sharing Market sheds light on market trends, size, and forecasts up to 2030.
The Editor -
Thought leadership

The top marketing trends all business leaders need to look out for in 2024

In today's fast-moving digital world, it's more important than ever for businesses to stay ahead of the game.
Rob Hughes -
Tools, software and services

Content Catalyst Unveils MyCatalyst: Revolutionising Analyst Insight Search with AI

Content Catalyst has introduced an AI-enabled search function to redefine analyst insights and data.
The Editor -
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Latest news

Features

5 brand positioning trends that will define the next five years

Over the next five years, we’ll see a series of shifts that will reshape how brands communicate their value - and how they’re perceived.
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B2B marketing news

Goldcast unveils Recording Studio to streamline B2B video and podcast production

B2B video content platform Goldcast has launched Recording Studio, a new solution designed to simplify the creation and distribution...
Case studies

How Weightmans leveraged storytelling to strengthen its brand

Weightmans – a top 40 UK law firm with nearly 200 years of heritage – launched its first-ever brand campaign in late 2024, taking a bold and deeply personal storytelling approach.

Must read

Features

5 brand positioning trends that will define the next five years

Over the next five years, we’ll see a series of shifts that will reshape how brands communicate their value - and how they’re perceived.
Case studies

How Weightmans leveraged storytelling to strengthen its brand

Weightmans – a top 40 UK law firm with nearly 200 years of heritage – launched its first-ever brand campaign in late 2024, taking a bold and deeply personal storytelling approach.

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