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Microsoft Reports Strong Third Quarter Results Driven by Cloud Growth

Microsoft Corp. has announced its third-quarter results for the period ended March 31, 2024.

Microsoft Leads 2024 B2B Brand Valuations, NVIDIA Emerges as Fastest-growing B2B Brand

Microsoft retains its position as the world's most valuable B2B brand, with a 60% increase in B2B brand value.

Navigating Holiday Advertising with Microsoft’s Free Insightful Guide

Free download! Unlock success in your festive campaigns with Microsoft's Holiday Advertising Guide.

Microsoft unveils new AI ‘copilots’ across devices and software

Microsoft unveiled new AI 'copilots' across its products and services, including Windows, Edge, Bing and Microsoft 365, plus two new laptops.

Meta, Microsoft, and Alphabet’s Q2 2023 Earnings: A Mixed Bag for Digital Ad Revenues

The second quarter of 2023 bore witness to mixed outcomes in digital ad revenues for the tech giants. Meta emerged as the winner with...

Facebook’s LLama 2 Promises More Efficient AI for Marketers

Facebook's LLama 2 NLP framework optimizes AI efficiency for B2B marketing applications through sparse attention, mixed precision training and more.

Latest news

Mailchimp introduces new tools to enhance customer insights

Unveiled by parent company Intuit, the updates reflect a broader effort to position Mailchimp as a central platform for managing both advertising and customer relationships across the full marketing lifecycle.
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What marketers get wrong about lead qualification

Many B2B marketers still rely on outdated assumptions and overly simplistic signals that do more harm than good.

HCLSoftware launches AI-powered Unica+ platform

The launch marks a significant evolution in the Unica suite, bringing advanced AI capabilities to the forefront of B2B marketing technology.

Must read

What marketers get wrong about lead qualification

Many B2B marketers still rely on outdated assumptions and overly simplistic signals that do more harm than good.

How to build a full-funnel B2B lead generation strategy

In 2025, marketers must engage prospects across a longer, self-directed buyer’s journey, providing the right content and touchpoints from the first hint of interest all the way to conversion.