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Industry updates

Microsoft Reports Strong Third Quarter Results Driven by Cloud Growth

Microsoft Corp. has announced its third-quarter results for the period ended March 31, 2024.
The Editor -
Industry updates

Microsoft Leads 2024 B2B Brand Valuations, NVIDIA Emerges as Fastest-growing B2B Brand

Microsoft retains its position as the world's most valuable B2B brand, with a 60% increase in B2B brand value.
The Editor -
Marketing strategies

Navigating Holiday Advertising with Microsoft’s Free Insightful Guide

Free download! Unlock success in your festive campaigns with Microsoft's Holiday Advertising Guide.
The Editor -
Tools, software and services

Microsoft unveils new AI ‘copilots’ across devices and software

Microsoft unveiled new AI 'copilots' across its products and services, including Windows, Edge, Bing and Microsoft 365, plus two new laptops.
The Editor -
Tools, software and services

Meta, Microsoft, and Alphabet’s Q2 2023 Earnings: A Mixed Bag for Digital Ad Revenues

The second quarter of 2023 bore witness to mixed outcomes in digital ad revenues for the tech giants. Meta emerged as the winner with...
The Editor -
Tools, software and services

Facebook’s LLama 2 Promises More Efficient AI for Marketers

Facebook's LLama 2 NLP framework optimizes AI efficiency for B2B marketing applications through sparse attention, mixed precision training and more.
The Editor -

Latest news

B2B marketing news

Specificity “guarantees” B2B leads with bold lead gen programme

Florida-based ad tech agency Specificity Inc has launched a guaranteed B2B lead generation programme, aiming to shake up what...
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B2B marketing news

LinkedIn expands video ad capabilities with First Impression and CTV Select

LinkedIn has rolled out a suite of new video advertising tools designed to give B2B marketers greater visibility and creative control as video continues to grow in popularity on the platform.
Features

10 metrics to prove trade show ROI

Whether you’re trying to unlock spend for a high-profile industry expo or protect your events budget during mid-year reviews, you need more than anecdotal success stories.

Must read

Features

10 metrics to prove trade show ROI

Whether you’re trying to unlock spend for a high-profile industry expo or protect your events budget during mid-year reviews, you need more than anecdotal success stories.
Features

ChatGPT-5: What B2B marketers need to know

AI chatbots have quickly moved from novelty to necessity...

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