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Hootsuite’s 2024 Report: Navigating Social Media Marketing Challenges

Dive into Hootsuite's 2024 Social Trends Report for crucial insights into social media marketing's future. Stay informed and ahead in the digital marketing game.

Hootsuite Unveils Innovative B2B Marketing Campaign

Hootsuite's fresh B2B campaign: Bridging creativity with functionality. Explore their unique approach to social media management.

Hootsuite Appoints Elina Vilk as Chief Marketing Officer to Drive Customer-Centric Social Innovation

Hootsuite, the global frontrunner in social media management, has unveiled Elina Vilk as its new Chief Marketing Officer (CMO). This strategic move adds to...

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Specificity “guarantees” B2B leads with bold lead gen programme

Florida-based ad tech agency Specificity Inc has launched a guaranteed B2B lead generation programme, aiming to shake up what...
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Marketbridge named top B2B agency in new report

Integrated growth consultancy and marketing firm Marketbridge has been named the number one brand and demand agency in the...

Multichannel outreach delivers ‘majority’ of B2B results

Phone calls continue to dominate B2B sales engagement, generating the lion’s share of meetings according to memoryBlue’s newly published...

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How to convert anonymous website traffic into B2B leads

By using the right tactics, you can identify who’s visiting, understand their interests, and convert more of them into qualified leads.

The overlooked power of micro-personalisation in ABM campaigns

This strategy takes targeting beyond the company level and drills down into individual job titles, pain points, and business contexts.