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Regulation and compliance

French Regulatory Authority Fines Google £250 Million Over AI Practices

France's competition regulator imposed a hefty fine on Google, citing the tech giant's AI training practices.

European Parliament Adopts Landmark Artificial Intelligence Act

The European Parliament has approved the Artificial Intelligence Act - here's what it's all about.

Financial Sector Alert: Digital Operational Resilience Act (DORA) Mandates Immediate Action

The financial sector faces a critical juncture as the Digital Operational Resilience Act (DORA) comes into effect.

LinkedIn Adapts to EU Digital Markets Act: Changes in Store for EEA and Switzerland Members

LinkedIn is gearing up for changes to its services in response to the European Union Digital Markets Act.

UK Government Issues Initial Guidance for AI Regulatory Principles

The UK government has taken a step towards regulating artificial intelligence (AI) with the release of initial guidance.

Google Faces US Antitrust Trial Over Digital Ads in September

Google is set to go to trial in the US over allegations related to its dominance in digital advertising technology.

Europe Advances Towards Groundbreaking AI Regulations

Europe takes a significant stride towards AI regulations with the endorsement of a political deal by EU countries.

OLIVER Establishes Global AI Council for Responsible Adoption of Emerging Technology

OLIVER, the in-housing and marketing ecosystem specialist, has announced the formation of a global AI Council.

LinkedIn Secures Legal Victory Against Inauthentic Engagement

LinkedIn recently emerged victorious in a lawsuit against inauthentic engagement.

Burnout in the Spotlight: Navigating Wellbeing Challenges in UK Marketing

Uncover the challenges of burnout in UK marketing and how the industry is responding. Read our detailed analysis based on the latest CIM report.

FTC Ruling on Meta: Implications for Marketing Professionals

Discover how the FTC's ruling against Meta redefines marketing strategies with a focus on privacy, ethics, and compliance in the digital marketing landscape.

UK Competition Authority Ensures Fair Play: Amazon and Meta Commit to Equitable Market Practices

CMA announces latest move to level the playing field in digital markets with Amazon and Meta's new fair practice commitments.

Thought leadership

7 emerging trends for the next generation of martech

The next generation of martech isn’t about adding more - it’s about refining, connecting, and getting smarter.

Can tool fatigue undermine B2B marketing performance?

Martech investment has skyrocketed in recent years. Yet despite the growing sophistication of tools and platforms, many B2B marketing...

AI is grabbing the headlines. But is it grabbing you?

If there’s one certainty about the rise of AI in public relations, it’s that AI has the potential to split thinking in our industry, writes Jane Whitham, Director at Altitude PR.

Why ‘set it and forget it’ marketing automation is holding B2B brands back

As the market evolves, buyer expectations shift and content grows stale, the automated journeys you built 18 months ago may be doing more harm than good.
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Guides

How to build an AI-powered MarTech stack

94% of marketers say AI positively impacted revenue in 2024, and 95% plan to increase AI spend in 2025.

How to craft a compelling brand narrative that engages B2B buyers

Crafting a brand narrative is no longer a “nice-to-have” in B2B marketing - it’s mission-critical.

How to conduct a brand audit for your B2B business

Conducting a brand audit helps you identify strengths to leverage and gaps to fix in order to strengthen trust and differentiation.

Building a marketing dashboard that proves your worth to the C-Suite

A well-crafted marketing dashboard for the C-suite can be your best ally.

Reviews

The top AI-powered MarTech solutions for B2B marketers in 2025

With so many platforms touting AI capabilities, it’s hard to know which are genuinely moving the needle for B2B teams.

The best copywriting & messaging tools for B2B marketers in 2025

B2B marketers in 2025 face an interesting paradox: it’s...
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7 emerging trends for the next generation of martech

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