Hookle has launched an app aimed at simplifying social media management for micro-businesses.

Designed to assist small business owners with fewer than 10 employees, the AI-powered platform automates every stage of the social media process, from content creation to performance tracking. By offering a single mobile platform, Hookle seeks to enable micro-businesses to manage their social presence without the need for expensive agencies or complex tools.

Micro-businesses represent over 90% of global businesses, totalling more than 300 million worldwide. In today’s digital landscape, an online presence is crucial to business success, but smaller companies often find themselves outpaced by larger competitors. Hookle’s new app provides a solution, offering small business owners an affordable and efficient way to manage their social media marketing efforts.

Tero Seppala, CEO of Hookle, commented on the app’s mission: “Our AI-powered app democratizes social media marketing, ensuring accessibility and affordability for everyone. Whether you run a small business, a traditional brick-and-mortar shop, a local business, or work as a freelancer or entrepreneur, you can finally manage all your marketing effortlessly in one place, without complex tools or expensive agencies.”

AI-Driven Automation for Micro-Businesses

The Hookle app introduces comprehensive AI features designed to assist micro-businesses from the moment they connect their social media accounts. The app’s AI sets up the user’s profile automatically, generates content suggestions, and provides ready-made social posts tailored to the brand’s voice and tone. This streamlined setup removes the complexity of social media management, offering a hands-off solution for busy business owners.

Seppala explained how the platform’s AI simplifies the process: “We understand the struggles small business owners face in managing social media. Our app offers a simple yet powerful solution, blending cutting-edge AI technology with an incredibly easy user interface. While enterprise-focused tools strive to keep users locked in, we recognise that our users prioritise focusing on their core business rather than spending excessive time on social media management. They value efficiently getting their social media posts done – and that’s why they love us.”

By leveraging AI, Hookle helps business owners create engaging content ideas, suggest high-quality images, and optimise posting schedules. This allows users to maintain a consistent and effective online presence without dedicating significant time or resources. The platform’s AI capabilities remove the need for advanced technical skills, making social media management accessible to any business owner, regardless of their digital marketing experience.

Comprehensive Social Media Management in One Platform

Hookle’s all-in-one platform simplifies the entire social media process, allowing users to connect their accounts, create and schedule posts, and monitor performance across multiple channels. The app’s intuitive interface is designed to minimise the time spent on social media tasks, enabling business owners to focus on their core operations while still engaging effectively with their audience.

Available on both iOS and Android platforms, Hookle offers a convenient and accessible solution for small business owners. The app aims to help users grow their online presence while managing the complexities of social media marketing with minimal effort.

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