Funnl, a leading provider of B2B marketing solutions, is partnering with Yo Marketing Agency to host a webinar titled “Digital Transformation in B2B Marketing: Trends and Strategies.”

This event is scheduled for Thursday, 25th July 2024, at 8 AM PDT.

As the digital landscape evolves, B2B companies are under increasing pressure to adapt and innovate. This webinar aims to equip B2B marketers with the latest trends and actionable strategies to navigate digital transformation successfully and drive business growth.

Webinar Details:

  • Title: Digital Transformation in B2B Marketing: Trends and Strategies
  • Date: Thursday, 25th July 2024
  • Time: 8 AM PDT / 9 PM IST
  • Duration: 1 Hour
  • Registration Link: Webinar Registration

Key Topics to be Covered

Understanding Digital Transformation in B2B Marketing: Participants will learn about the definition and scope of digital transformation, its key drivers, and the benefits it brings to B2B companies.

Current Trends Shaping the Future of B2B Marketing: The webinar will explore the latest trends such as data-driven marketing and analytics, personalisation and customer experience, AI and machine learning, marketing automation, CRM integration, content marketing, and social media strategies.

Strategies for Implementing Digital Transformation: Insights will be provided on building a digital-first marketing strategy, aligning sales and marketing, creating customer-centric approaches, leveraging data and analytics, integrating AI and automation, developing effective content strategies, and utilising multi-channel marketing.

Real-World Case Studies and Success Stories: Attendees will hear from successful B2B companies that have undergone digital transformation, learning from their experiences and best practices.

Interactive Q&A Session: There will be an opportunity to engage with industry experts, ask questions, and address specific challenges and queries.

Featured Speakers

The webinar will feature experienced speakers from both Funnl and Yo Marketing, including Adrian Maynard, Founder and CEO of Yo Marketing Agency. With over 20 years of experience in B2B marketing, Adrian brings extensive knowledge in global marketing strategy, digital engagement, and sales growth.

“Digital transformation is no longer a choice but a necessity for B2B companies aiming to stay competitive,” said Adrian Maynard. “We are thrilled to partner with Funnl to share valuable insights and practical strategies that can help businesses leverage digital tools and technologies effectively.”

Why Attend?

  • Gain a comprehensive understanding of digital transformation and its impact on B2B marketing.
  • Learn about the latest trends and technologies shaping the future of marketing.
  • Discover actionable strategies to enhance marketing effectiveness and drive growth.
  • Engage with industry experts and get your questions answered during the interactive Q&A session.

Who Should Attend?

This webinar is ideal for B2B marketers, sales professionals, digital strategists, and business leaders looking to stay ahead in a rapidly changing digital environment. It offers a unique opportunity to gain insights from industry leaders and learn how to implement effective digital transformation strategies in B2B marketing.

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The B2B Marketer, the online destination for B2B marketing professionals seeking valuable insights, trends, and resources to drive their marketing strategies and achieve business success.