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B2B Marketer
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B2B Marketer
News. Opinion, Actionable Advice
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Email Signatures
B2B marketing news
Email Signature Manager Market Set for Significant Growth by 2030
The global Email Signature Manager market is projected to experience rapid growth, according to a recent report.
The Editor
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September 11, 2024
Industry updates
Email Marketing Emerges as Top Brand Communication Amid Budget Constraints, New Study Reveals
Explore the rise of email as the top brand communication channel in 2024 and the untapped potential of email signatures in B2B marketing.
The Editor
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October 5, 2023
Tools, software and services
Exclaimer Unveils Refreshed Brand Identity
Exclaimer, the leader in email signature solutions, introduces a refreshed brand identity aimed at empowering users to maximize the potential of email communication.
The Editor
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June 18, 2023
Latest news
Features
June 9, 2025
Refining ABM tactics: What high-growth B2B brands are doing differently in 2025
As ABM has moved from novelty to necessity, simply "doing ABM" isn’t enough. The question now is: what separates the top performers from the rest?
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B2B marketing news
June 9, 2025
Huawei Summit charts B2B growth path in the AI era
Telecom operators must embrace AI-driven transformation to unlock new revenue opportunities in B2B, according to leaders at Huawei’s Carrier...
B2B marketing news
June 6, 2025
Specificity “guarantees” B2B leads with bold lead gen programme
Florida-based ad tech agency Specificity Inc has launched a guaranteed B2B lead generation programme, aiming to shake up what...
Must read
Features
June 9, 2025
Refining ABM tactics: What high-growth B2B brands are doing differently in 2025
As ABM has moved from novelty to necessity, simply "doing ABM" isn’t enough. The question now is: what separates the top performers from the rest?
Features
June 4, 2025
How to convert anonymous website traffic into B2B leads
By using the right tactics, you can identify who’s visiting, understand their interests, and convert more of them into qualified leads.
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