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B2B marketing news

Europe Advances Towards Groundbreaking AI Regulations

Europe takes a significant stride towards AI regulations with the endorsement of a political deal by EU countries.
The Editor -
Tools, software and services

Revolutionizing Business Efficiency: OpenAI Unveils ChatGPT Team and GPT Store

Explore OpenAI's new ChatGPT Team and GPT Store, revolutionizing team collaboration and efficiency with AI. Learn how these tools can transform your business operations.
The Editor -
Tools, software and services

ChatGPT Introduces Multimedia Capabilities to “See, Hear, and Speak”

Explore ChatGPT's latest multimedia features by OpenAI, redefining AI interactions with voice and image inputs.
The Editor -
Tools, software and services

ChatGPT Enterprise Launched to Transform B2B Operations with AI-Driven Capabilities

Explore the transformative capabilities of ChatGPT Enterprise for B2B operations. Learn how its enterprise-grade features are revolutionizing work in Fortune 500 companies.
The Editor -
Thought leadership

Revolutionising B2B communications with the rise of ChatGPT

Explore ChatGPT's impact on B2B Marketing, its benefits, ethical challenges, and the blend of AI with human expertise.
Judith Ingleton-Beer -
Tools, software and services

Artificial Intelligence Platform ChatGPT Demonstrates Left-Wing Bias, Reveals University Study

University of East Anglia Claims to have Uncovered Left-Wing Bias in ChatGPT's AI Responses.
The Editor -
Industry updates

The Rising Star of AI: ChatGPT Sways Job Market and Productivity

Explore the transformative role of AI in the job market, with a focus on B2B marketing. Understand the implications of ChatGPT on job cuts, productivity, content creation, and the human touch in AI-driven customer engagement.
The Editor -

Latest news

Features

Maximising LinkedIn video for B2B success

Businesses must move beyond simply posting videos and adopt a strategic approach tailored to audience expectations and platform behaviour.
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Features

Shaping the future of B2B tech marketing

The most effective marketing no longer simply generates interest; it guides decision-making, deepens relationships and helps brands earn their place as strategic partners.
Features

Modernising safety: from content adjacency to ecosystem accountability

58% of B2B marketing leaders now consider brand safety as something that extends far beyond digital media, touching everything from supplier selection to strategic partnerships and corporate decision-making.

Must read

Features

Maximising LinkedIn video for B2B success

Businesses must move beyond simply posting videos and adopt a strategic approach tailored to audience expectations and platform behaviour.
Features

Shaping the future of B2B tech marketing

The most effective marketing no longer simply generates interest; it guides decision-making, deepens relationships and helps brands earn their place as strategic partners.

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