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Tag:Artificial Intelligence (AI)

UK Marketers Share Insights on AI Adoption and Challenges

Explore UK marketers' take on AI adoption, challenges, and opportunities in marketing

Amazon Ads Unveils AI-Powered Image Generation and Enhanced Ad Tech Capabilities

Discover Amazon Ads' latest AI-powered capabilities and their potential impact on the B2B marketing landscape.

Yelp Utilises Neural Networks to Enhance User Experience and Business Value

Yelp's latest AI advancements: From improved search results to optimised ad matching. Discover the future of B2B marketing.

Asana Unveils Advanced AI Capabilities to Enhance Work Management Across Enterprises

Unlock smarter enterprise management with Asana's new AI capabilities. Enhance clarity, impact, and scalability across your organisation today.

LinkedIn Leverages AI to Enhance B2B Connectivity and Growth

Explore LinkedIn's AI-powered tools, enhancing B2B connectivity and streamlining hiring and marketing in the professional sphere. Innovate with solutions tailored for recruiters, marketers, and sellers.

ChatGPT Introduces Multimedia Capabilities to “See, Hear, and Speak”

Explore ChatGPT's latest multimedia features by OpenAI, redefining AI interactions with voice and image inputs.

Amazon and Anthropic Collaborate to Accelerate AI Development

Amazon and Anthropic team up to revolutionise generative AI. Explore the partnership's impact on AWS customers and the AI industry.

Microsoft unveils new AI ‘copilots’ across devices and software

Microsoft unveiled new AI 'copilots' across its products and services, including Windows, Edge, Bing and Microsoft 365, plus two new laptops.

Latest news

Apollo.io bolsters leadership with new CMO and CRO

Apollo.io, the AI-driven sales intelligence platform, has announced two senior appointments as it enters a new chapter of growth.
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Why sales-marketing alignment is the key to modern lead gen

The most effective organisations no longer see alignment as a goal - they see it as the default.

LinkedIn unveils new influencer marketing guide for B2B brands

LinkedIn has released a new resource aimed at helping B2B marketers tap into the growing power of influencer partnerships on the platform.

Must read

Why sales-marketing alignment is the key to modern lead gen

The most effective organisations no longer see alignment as a goal - they see it as the default.

Best ABM & lead generation platforms for B2B marketers in 2025

Explore a comparative review of five top platforms shaping ABM and B2B lead generation in the UK: Terminus, Demandbase, Cognism, Apollo, and 6sense