Reech, a rapidly growing full-service marketing agency, has announced the appointment of Michael Bush as Non-Executive Director.

Bush brings over 15 years of experience in digital marketing and a proven track record in the industry.

Michael Bush initially launched his own SEO agency before becoming a founding member of Climb Online, the digital marketing agency created in partnership with BBC Apprentice Winner Mark Wright and business tycoon Lord Sugar. At Climb Online, Bush played a critical role in scaling the business to an £8 million turnover within seven years through a strong commercial strategy, building partnerships with major brands like TikTok, Nintendo, Imagine Cruising, Groupon, Gym King, and Protein World.

In January 2022, Bush was appointed Managing Director of Climb Online. He successfully guided the agency through a founder-led exit in October 2022 and managed its integration into its acquiring group before leaving the business in December 2023. His expertise in operations, people management, and driving international growth has been instrumental in his career.

Rob Hughes, Founder and Managing Director of Reech, expressed his enthusiasm about Bush’s appointment: “Michael is an impressive business leader and digital marketing and sales specialist who boasts a proven and commercial approach to agency positioning, growth and success. I am genuinely delighted that he is joining the business in an NED capacity and am in no doubt he will make a fundamental difference to the future growth and development of Reech in the months and years to come.”

Strengthening Digital Offerings and Market Expansion

Bush will work closely with Reech’s Senior Leadership Team to strengthen its digital offerings and expand into new markets, aiming to establish Reech as one of the UK’s leading full-service marketing agencies. His role will involve providing strategic guidance and support to help achieve the agency’s growth objectives and advance its digital capabilities.

Michael Bush commented on his new role: “I have known Rob and the Reech team for around 12 months or so now, and am delighted to be joining such a driven, creative, and client-focused business as its NED. I now look forward to providing strategic guidance and support as we work towards set growth objectives and advance the agency’s digital offering.”

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