Goldcast unveils Recording Studio to streamline B2B video and podcast production

B2B video content platform Goldcast has launched Recording Studio, a new solution designed to simplify the creation and distribution of branded video and podcast content for marketing teams.

The new tool brings recording, editing, repurposing and publishing into a single platform – eliminating the need for multiple software tools and external production support. It marks a step toward Goldcast’s goal of offering an end-to-end platform for B2B video content creation and management.

Until now, producing high-quality marketing content has typically required separate tools for webinars, podcasting, video editing and asset distribution. Goldcast Recording Studio integrates all of these workflows, enabling teams to turn long-form video into reusable, multi-channel assets with minimal friction.

“Recording Studio gives marketers a seamless way to produce podcasts, webinars, demos, customer stories and more – then repurpose those recordings into pipeline-driving assets with just a few clicks,” said Palash Soni, CEO and co-founder of Goldcast. “It’s built specifically for the speed and expectations of B2B teams.”

Recording Studio includes local, multi-track video and audio recording to avoid lag or compression issues, AI-powered repurposing tools via Goldcast’s Content Lab, and centralised content storage for managing and publishing assets.

The platform is designed to support a range of use cases, including branded video podcasts and series, customer testimonials, product demos, pre-recorded webinars and executive thought leadership. Teams can use it to create consistent, on-brand content at scale, and distribute across social, email, events and Goldcast’s branded Video Hubs.

The launch comes as more B2B marketers prioritise multimedia content and seek out solutions that can speed up production without compromising on quality or brand alignment.