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The Editor

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The B2B Marketer is the online destination for B2B marketing professionals seeking valuable insights, trends, and resources to drive their marketing strategies and achieve business success.
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Industry updates

E-commerce OS MarketLeap Raises €2.6M to Empower Global Brand Expansion

Explore MarketLeap's journey in raising €2.6M to transform global e-commerce expansion for brands with their pioneering AI-driven platform.
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Tools, software and services

Jugo Introduces Jugo spaces: A New Era for Virtual Business Interactions

Explore how Jugo spaces is revolutionizing virtual meetings with immersive technology for impactful business communication.
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Tools, software and services

Introducing MyTelescope AI: Revolutionising Business Forecasting with Advanced Market Predictive Analytics

Explore MyTelescope AI's market forecasting revolution with proven accuracy and strategic insights for businesses. Dive into the future of market intelligence.
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Marketing strategies

Hootsuite Unveils Innovative B2B Marketing Campaign

Hootsuite's fresh B2B campaign: Bridging creativity with functionality. Explore their unique approach to social media management.
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Regulation and compliance

International AI Safety Summit Convenes to Address Responsible Innovation

International cooperation is spotlighting the need for ethical AI strategies focused on safety, transparency and shared values.
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Industry updates

Economic Downturn Challenges Brand Leaders More than Pandemic Peak

CMOs navigate economic challenges to ensure brand resilience. Discover their strategies and investment priorities.
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Marketing strategies

AI Advertising: A Comprehensive Analysis of Growth and Trends

Uncover the surge in AI advertising spend from 2022-2023 and the driving forces behind this trend.
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Tools, software and services

Drovo Secures £3m Funding to Enhance Digital Vehicle Topper Advertising in London

Drovo's £3m funding set to revolutionise UK's transit advertising. Learn more.
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Must read

Features

9 common B2B event marketing mistakes – and how to avoid them

With September’s trade show season just around the corner, B2B marketers are deep in planning mode.
Features

Best tools for B2B event marketers: From booth planning to lead capture

In the UK’s 2025 B2B marketing landscape, in-person events...
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Sales, marketing & business skills courses and training
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