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B2B Marketer
News. Opinion, Actionable Advice
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Google
Regulation and compliance
Google Settles Consumer Privacy Lawsuit, Agrees to Destroy Browsing Data
Google has agreed to destroy billions of data records to settle a consumer privacy lawsuit.
The Editor
-
April 5, 2024
Regulation and compliance
EU Launches Probes into Apple, Google, and Meta for Potential Breaches of Digital Markets Act
The EU has initiated investigations into tech giants Apple, Google, and Meta Platforms.
The Editor
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March 27, 2024
Regulation and compliance
French Regulatory Authority Fines Google £250 Million Over AI Practices
France's competition regulator imposed a hefty fine on Google, citing the tech giant's AI training practices.
The Editor
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March 26, 2024
Thought leadership
How Google search is going to change over the next 12 months
The ability to anticipate and adapt to changes in SEO is more critical than ever for B2B marketers.
Hannah Spelman
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February 20, 2024
Regulation and compliance
Google Faces US Antitrust Trial Over Digital Ads in September
Google is set to go to trial in the US over allegations related to its dominance in digital advertising technology.
The Editor
-
February 8, 2024
Industry updates
Google Cloud and Hugging Face Forge Strategic Partnership
Google Cloud and Hugging Face announced a partnership for the development of generative AI and machine earning.
The Editor
-
January 31, 2024
Industry updates
Google CEO Sundar Pichai Announces Anticipated Job Cuts in Internal Memo
In an internal memo to Google employees, CEO Sundar Pichai revealed expectations for additional job cuts this year.
The Editor
-
January 25, 2024
Tools, software and services
TrustistTransfer Expands Payment Options with Apple Pay and Google Pay Integration
TrustistTransfer integrates Apple Pay and Google Pay into its mobile payments platform.
The Editor
-
January 23, 2024
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Latest news
B2B marketing news
August 29, 2025
What really works in B2B video ads?
LinkedIn has published new research revealing what makes B2B video ads truly perform – and it’s not expensive visuals...
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B2B marketing news
August 28, 2025
Annual plans are dead: Forrester urges B2B marketers to embrace real-time leadership
B2B marketers clinging to traditional annual planning cycles are being left behind as geopolitical upheaval, economic instability and rapidly...
B2B marketing news
August 27, 2025
Zynova launches hybrid marketing service for local providers
Tech and marketing firm Zynova has launched a new fully integrated marketing solution aimed at helping small service-based businesses...
Must read
Features
August 27, 2025
9 common B2B event marketing mistakes – and how to avoid them
With September’s trade show season just around the corner, B2B marketers are deep in planning mode.
Features
August 26, 2025
Best tools for B2B event marketers: From booth planning to lead capture
In the UK’s 2025 B2B marketing landscape, in-person events...
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