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Tag:Data Protection

Regulation and compliance

The importance of knowing where your sensitive data is stored

For many businesses, knowing the exact location of their sensitive customer data can be a challenge.
The Editor -
Regulation and compliance

Google Settles Consumer Privacy Lawsuit, Agrees to Destroy Browsing Data

Google has agreed to destroy billions of data records to settle a consumer privacy lawsuit.
The Editor -
B2B marketing news

Google Settles $5 Billion Lawsuit Over ‘Incognito’ Mode Data Tracking

Google has agreed to a settlement in a consumer privacy lawsuit demanding at least $5 billion in damages.
The Editor -
B2B marketing news

Information commissioner fines two businesses over unlawful calls

ICO fines two businesses £180,000 for illegal marketing calls to businesses registered with the UK's "Do not call" register, while introducing video resources to help small businesses comply with marketing laws.
The Editor -

Latest news

B2B marketing news

What really works in B2B video ads?

LinkedIn has published new research revealing what makes B2B video ads truly perform – and it’s not expensive visuals...
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B2B marketing news

Annual plans are dead: Forrester urges B2B marketers to embrace real-time leadership

B2B marketers clinging to traditional annual planning cycles are being left behind as geopolitical upheaval, economic instability and rapidly...
B2B marketing news

Zynova launches hybrid marketing service for local providers

Tech and marketing firm Zynova has launched a new fully integrated marketing solution aimed at helping small service-based businesses...

Must read

Features

9 common B2B event marketing mistakes – and how to avoid them

With September’s trade show season just around the corner, B2B marketers are deep in planning mode.
Features

Best tools for B2B event marketers: From booth planning to lead capture

In the UK’s 2025 B2B marketing landscape, in-person events...

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