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Tag:Artificial Intelligence (AI)

AI Unlimited Enters B2B Market with Acquisition of Resolve Debt Platform

AI Unlimited Group Inc. has announced its acquisition of Resolve Debt, a platform specialising in AI-driven debt collection.

Gartner Recommends Strategies to Protect Corporate Reputation Against Generative AI Threats

Gartner, Inc. has outlined five strategic approaches for CCOs to mitigate reputational threats linked to generative AI (GenAI).

JBI Studios and Metia Merge to Offer AI-Driven Sales and Marketing Solutions

JBI Studios and Metia Group have announced their strategic merger, to fuel growth through AI-powered solutions.

2025 predictions: Which trends Will have an impact next year?

As we head towards 2025 with growth seemingly back on the agenda, what trends will continue to have an impact?

AI poses threat to graphic design jobs in marketing, survey finds

A new report has revealed that 89% of graphic design professionals view AI as a potential threat to their role.

HCLTech partners with multiverse to upskill UK employees in AI and GenAI

HCLTech announced a partnership with Multiverse to launch an advanced AI Transformation academy.

SEO Strategies: 79% of Businesses Now Take a Holistic Approach to Google and AI Search

A new report examines how businesses are evolving their SEO strategies to improve search engine rankings.

Consumer experience and innovation emerge from nonconscious data lakes

Neuroscience teaches us that 95% of consumer desires are in the Nonconscious, explains Dr. A.K. Pradeep.

Latest news

What really works in B2B video ads?

LinkedIn has published new research revealing what makes B2B video ads truly perform – and it’s not expensive visuals...
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FourthWall appoints new client lead

FourthWall, the employer branding and attraction marketing agency, has appointed Joanne James as client lead. James will focus on...

Poor-quality lead data ‘still plaguing B2B marketers’

Nearly three-quarters of B2B marketers estimate that at least 10% of their lead data is inaccurate, outdated or non-compliant,...

Must read

9 traits of high-converting B2B content

While “content that converts” is the goal for nearly every marketing team, far fewer can actually define what it looks like.

The rise of expert-led content: Why authenticity outperforms polish in B2B

Whether it’s founders, consultants, sales leaders or product owners, the voices buyers are listening to, and trusting, are those of real people with subject matter credibility.