Creating B2B Loyalty Programmes for the Future
The role of customer loyalty in B2B marketing is an interesting one: here’s why.
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Zsuzsa Kecsmar
What can B2B brands learn from B2C brands’ use of loyalty programmes
Unlock the potential of B2B loyalty programs to drive sales, foster client relationships, and outshine competitors. Learn from successful B2C strategies, adapt programs for B2B audiences, and explore real-life examples of personalized perks and benefits that create loyal brand advocates.
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