Simon Kvist

Simon Kvist is the Founder and CEO of Adnami, a leading provider of attention-driven marketing solutions dedicated to helping advertising agencies and publishers achieve high impact, scalable campaigns that drive real results.

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Thought leadership

Why attention metrics are critical for B2B marketers

For years, digital marketing has relied on metrics like click-through rates (CTR) and viewability to measure ad performance.

Simon Kvist - November 27, 2024

Must read

Thought leadershipJuly 8, 2025

What content marketing can learn from B2C brand storytelling

In the world of consumer brands, storytelling and content...

Case studiesJuly 7, 2025

Cornerstone OnDemand’s thought leadership content strategy boosts MQLs

In seeking growth, Cornerstone faced a dual challenge: build greater brand awareness among HR professionals while dramatically increasing marketing-qualified leads (MQLs) at a lower cost.

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