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The Editor

http://theb2bmarketer.pro/
The B2B Marketer is the online destination for B2B marketing professionals seeking valuable insights, trends, and resources to drive their marketing strategies and achieve business success.
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Tools, software and services

Lenovo Unveils New Hybrid Cloud Platforms and Services to Propel AI Advancements

Lenovo launches of an array of new ThinkAgile hybrid cloud solutions and ThinkSystem server platforms.
The Editor -
Tools, software and services

Zoom Introduces VISS: A Game-Changer in Vulnerability Assessment

Zoom unveils VISS, set to redefine the landscape of vulnerability assessment and incident response.
The Editor -
Marketing strategies

Videobot: Revolutionizing Marketing with Innovative Video Chatbots

Explore Videobot's journey in revolutionizing digital marketing with their innovative video chatbot technology, a recent winner of the Creative Young Entrepreneur award
The Editor -
Industry updates

PMG Expands European Presence with Strategic Acquisition of UK’s RocketMill

Explore PMG's strategic move into Europe with the acquisition of UK's RocketMill, transforming the digital marketing industry.
The Editor -
Regulation and compliance

Burnout in the Spotlight: Navigating Wellbeing Challenges in UK Marketing

Uncover the challenges of burnout in UK marketing and how the industry is responding. Read our detailed analysis based on the latest CIM report.
The Editor -
B2B marketing news

Businesses Worldwide Embracing Generative AI in Marketing, Report Reveals

A report sheds light on the prevalent adoption of generative AI in marketing strategies.
The Editor -
Industry updates

B2B Buyers Take Charge: 6sense Report Unveils Critical Insights

The 2023 B2B Buyer Experience Report by 6sense revealed a significant advantage wielded by buyers in B2B.
The Editor -
Marketing strategies

2024: The End of Greenwashing in Business and Marketing?

Discover key business and marketing trends for 2024, including the decline of greenwashing, the evolution of AI, and major shifts in social media engagement.
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Must read

Features

9 common B2B event marketing mistakes – and how to avoid them

With September’s trade show season just around the corner, B2B marketers are deep in planning mode.
Features

Best tools for B2B event marketers: From booth planning to lead capture

In the UK’s 2025 B2B marketing landscape, in-person events...
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Sales, marketing & business skills courses and training
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