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Chris Skinner

As the co-founder and director of Acquirz Ltd, Chris Skinner brings over 25 years of expertise in the B2B data solutions space, specialising in empowering businesses acquisition through the strategic and intelligent use of data. His skillset spans data licensing, prospect data supply, data cleaning and enrichment, DaaS, SaaS, managed email marketing campaigns, lead generation, and business intelligence.
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The upcoming changes impacting your email marketing campaign in 2025

In 2025, 81% of organisations worldwide will be using email marketing as part of their core business growth strategy. It’s an approach that is...

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Storytelling is transforming B2B branding

There’s been a shift in B2B branding. One that...

Lessons from BT’s B2B brand transformation

In the wake of the pandemic, many UK B2B brands had to rethink how they engage and support their customers.
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