Amy Knight

Amy Knight is a 27-year-old, disruptive entrepreneur, owner, founder and Director of Must Have Ideas, a leading UK e-commerce company generating an annual turnover of £65 Million. Specialising primarily in problem-solving household solutions, what started with packing orders on her dining room table and storing stock in the spare room, has evolved into a thriving business with a 40,000 square ft distribution centre in Kent. The business now employs 135 people, dispatches around 7,000 orders a day and focusses on the highest standards of customer service. Amy is a mother of two young children and lives with her husband and Must Have Ideas co-founder, Rob Knight in Maidstone. In 2023 she was added to the Forbes List – 30 Under 30 for Europe, Retail and E-commerce category. In 2024 Must Have Ideas achieved a place on The Sunday Times, 100 List of Fastest Growing UK Companies.

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Thought leadership

How to use data-driven decision making ine e-commerce

Data is the lifeblood of successful e digital marketing strategies. The ability to collect, analyse, and act on it is vital.

Amy Knight - August 12, 2024

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