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Tag:Virtual Reality

How AI and VR are revolutionising marketing in the travel industry

The travel industry is at the height of transformation, thanks to Advancements in AI and VR technology...

How to stand out from the crowd: Five B2B marketing trends for 2024

Kiri Craig, Managing Partner at onebite, talks about give B2B marketing trends for 2024.

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Multichannel outreach delivers ‘majority’ of B2B results

Phone calls continue to dominate B2B sales engagement, generating the lion’s share of meetings according to memoryBlue’s newly published...
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Specificity “guarantees” B2B leads with bold lead gen programme

Florida-based ad tech agency Specificity Inc has launched a guaranteed B2B lead generation programme, aiming to shake up what...

LinkedIn expands video ad capabilities with First Impression and CTV Select

LinkedIn has rolled out a suite of new video advertising tools designed to give B2B marketers greater visibility and creative control as video continues to grow in popularity on the platform.

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10 metrics to prove trade show ROI

Whether you’re trying to unlock spend for a high-profile industry expo or protect your events budget during mid-year reviews, you need more than anecdotal success stories.

ChatGPT-5: What B2B marketers need to know

AI chatbots have quickly moved from novelty to necessity...