B2B Marketer Header

Will Fleming

Will Fleming is a paid media specialist with a decade of experience driving results through data-driven advertising strategies. As head of paid media at I-COM, a leading digital agency in Manchester, he oversees campaign performance across PPC, display, and social ads. Will’s expertise spans a range of industries, helping brands maximize ROI through innovative and strategic media buying.
- Advertisement -spot_imgspot_img

How leading B2B brands are measuring ROI in 2025

Due to changes in Google Analytics and conversion tracking, brands must reformulate how they accurately measure their data...

Must read

How to craft a compelling brand narrative that engages B2B buyers

Crafting a brand narrative is no longer a “nice-to-have” in B2B marketing - it’s mission-critical.

Storytelling is transforming B2B branding

There’s been a shift in B2B branding. One that...
- Advertisement -spot_imgspot_img