Sarah Gilchriest

https://www.circusstreet.com/

Sarah Gilchriest is Chief People Officer at Workforce Learning, the group that encompasses QA, Circus Street and Cloud Academy. Sarah is passionate about creating a business that is thriving creatively, financially, and culturally. Sarah's priority is driving the businesses exponential growth and global expansion without sacrificing the people-focused, award-winning culture of which the business is exceptionally proud. Previously, Sarah was President of Circus Street, joining the company in 2016.

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Features

Is ABM replacing traditional B2B lead generation?

In the ever-evolving world of B2B marketing, few topics spark as much debate as the role of account-based marketing (ABM) in today’s lead generation ecosystem.

Sarah Gilchriest - June 2, 2025

Thought leadership

Building a more diverse marketing team: The importance of upskilling

Dive into the benefits of upskilling for a diverse, innovative marketing team. Discover how training can reshape workplace dynamics and drive success.

Sarah Gilchriest - September 13, 2023

Must read

FeaturesAugust 27, 2025

9 common B2B event marketing mistakes – and how to avoid them

With September’s trade show season just around the corner, B2B marketers are deep in planning mode.

FeaturesAugust 26, 2025

Best tools for B2B event marketers: From booth planning to lead capture

In the UK’s 2025 B2B marketing landscape, in-person events...