Sarah Gilchriest

https://www.circusstreet.com/

Sarah Gilchriest is Chief People Officer at Workforce Learning, the group that encompasses QA, Circus Street and Cloud Academy. Sarah is passionate about creating a business that is thriving creatively, financially, and culturally. Sarah's priority is driving the businesses exponential growth and global expansion without sacrificing the people-focused, award-winning culture of which the business is exceptionally proud. Previously, Sarah was President of Circus Street, joining the company in 2016.

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Features

Is ABM replacing traditional B2B lead generation?

In the ever-evolving world of B2B marketing, few topics spark as much debate as the role of account-based marketing (ABM) in today’s lead generation ecosystem.

Sarah Gilchriest - June 2, 2025

Thought leadership

Building a more diverse marketing team: The importance of upskilling

Dive into the benefits of upskilling for a diverse, innovative marketing team. Discover how training can reshape workplace dynamics and drive success.

Sarah Gilchriest - September 13, 2023

Must read

FeaturesAugust 26, 2025

Best tools for B2B event marketers: From booth planning to lead capture

In the UK’s 2025 B2B marketing landscape, in-person events...

FeaturesAugust 25, 2025

Beyond leads: How to use trade shows for brand building and partner alignment

If you’re only measuring your trade show success by the number of new contacts in your CRM, you’re missing the bigger picture.