Harriett Type

Harriett Type is an experienced senior leader with a solid history of working in the hospitality and F&B industry, as well as retail and marketing consultation. Harriett originally joined Serendipity2 as Client Services Director, and has been instrumental in building on existing client relationships, supporting business development, as well as leading marketing strategy development. She has since been appointed as managing director in November 2023. For more than 20 years, Serendipity2’s team of data-driven marketing and creative experts have used data science, technology, creativity and industry expertise to help consumer brands and retailers accelerate business performance and drive measurable growth. Harriett leads a team of highly experienced data science, research and marketing professionals, supporting clients that include Coca-Cola EuroPacific Partners, TUI, Diageo, Carlsberg Marston’s Brewing Company, Royal Caribbean International, Britvic, Unilever, Schweppes and Quorn.