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B2B Marketer
News. Opinion. Actionable Advice.
B2B Marketer
News. Opinion, Actionable Advice
News
Industry updates
Marketing strategies
Regulation and compliance
Tools, software and services
Features
Thought leadership
Reviews
Guides
Index
Write for Us
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Hannah Spelman
Hannah Spelman has been the head of SEO at digital marketing specialists I-COM for three years. With a full decade of experience under her belt she delivers SEO and digital strategies for clients at the forefront of the industry.
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Thought leadership
How Google search is going to change over the next 12 months
The ability to anticipate and adapt to changes in SEO is more critical than ever for B2B marketers.
Hannah Spelman
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February 20, 2024
Must read
Features
August 20, 2025
5 event tactics B2B brands should borrow from B2C
For years, B2B event marketing has lagged behind its B2C counterpart when it comes to creativity, atmosphere, and customer experience.
Features
August 19, 2025
The role of events in full-funnel B2B strategy
Events are evolving into full-funnel assets that can drive impact at every stage of the buyer journey - from brand awareness to deal closure.
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