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Dan Brooks

Dan Brooks has over 20 years' experience delivering award winning global B2B tech marketing. Formerly driving Metia's US expansion into Austin and leading teams delivering B2B tech marketing programmes and campaigns for organisations from Dell Technologies to Google, Dan now leads Metia's key client work across EMEA, AMER and APJ as Chief Customer Officer.
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Why doubling down on video content is more critical than ever

In the age of creative potential of AI, there is a countervailing force in audiovisual media: authenticity.

Must read

What marketers get wrong about lead qualification

Many B2B marketers still rely on outdated assumptions and overly simplistic signals that do more harm than good.

How to build a full-funnel B2B lead generation strategy

In 2025, marketers must engage prospects across a longer, self-directed buyer’s journey, providing the right content and touchpoints from the first hint of interest all the way to conversion.
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