B2B Marketer Header

Anil Malhotra

As Bango's CMO, I advocate for the adoption of innovative technology by merchants to link marketing investment directly to revenue. I've enjoyed success through pushing boundaries in technology, for instance, commercializing the first artificial life video game, making X.desktop a global standard, and mainstreaming alternative online payments. Beyond work, I'm passionate about nurturing innovation and challenging dogmatism across various spheres.
- Advertisement -spot_imgspot_img

A new manifesto for digital marketing

A group of top marketers devised a manifesto in London to guide ethical and effective digital marketing, addressing issues such as data obsession, stereotyping, meaningless metrics, lack of quality in ads, and violation of consumer privacy.

Must read

9 common B2B event marketing mistakes – and how to avoid them

With September’s trade show season just around the corner, B2B marketers are deep in planning mode.

Best tools for B2B event marketers: From booth planning to lead capture

In the UK’s 2025 B2B marketing landscape, in-person events...
- Advertisement -spot_imgspot_img