Adam Herbert

Adam founded Go Live Data to really drive change in what is seen as a stagnated industry. With a particular focus and track record in business strategy, operations, product marketing and sales, Adam's professional career has always been focused on helping customers drive revenue via strategic data lead strategies and has guided some of the world's largest businesses through GDPR to help update and maintain a compliant database as well as understand what good looks like in terms of outreach to new prospects for his clients.

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Thought leadership

The power of email

A strong email marketing strategy requires a delicate balance between creativity and data-driven decision-making.

Adam Herbert - July 5, 2024

Must read

FeaturesAugust 27, 2025

9 common B2B event marketing mistakes – and how to avoid them

With September’s trade show season just around the corner, B2B marketers are deep in planning mode.

FeaturesAugust 26, 2025

Best tools for B2B event marketers: From booth planning to lead capture

In the UK’s 2025 B2B marketing landscape, in-person events...

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