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B2B Marketer
News. Opinion, Actionable Advice
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Must read
Features
March 27, 2025
5 common ROI mistakes B2B marketers are still making
Measuring marketing ROI is crucial - yet many marketers continue to make similar mistakes when trying to prove the value of their efforts.
Features
March 26, 2025
Your CRM can help you hit a home run with Moneyball analytics
Remember Moneyball? Undervalued data, unconventional insights, big wins. Your CRM can do the same for B2B marketing.
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